DOUGLAS COUPLAND X VALENTINO


Douglas Coupland x Valentino: the new online exclusive capsule collection
Maison Valentino has teamed up with Douglas Coupland to create a capsule collection of
sweatshirts and t-shirts featuring evocative quotes from the author. The items will be available
exclusively online starting from September.
Douglas Coupland is a Canadian writer and visual artist. His first novel is the 1991 international
bestseller, Generation X: Tales for an Accelerated Culture. He published fourteen novels, three
collections of short stories, eight nonfiction books, and a number of works for stage, film, and
television. In 2014, Coupland’s first major solo art exhibition debuted at the Vancouver Art
Gallery, after which the show toured to museums internationally. His most recent book released
in October 2021 is Binge, and available through local bookstores.
This year, the Maison and the author have come together to create the “Pink PP Seen by
Douglas Coupland” booklet, exclusively created on the occasion of the Valentino Pink PP Fall/
Winter 2022-23 show, and for “Valentino the Narratives II”, the second chapter of the words-
only advertising campaign in collaboration with renowned international writers.
The collaboration is now renewed with the latest capsule “Douglas Coupland x Valentino”,
composed by two cotton sweatshirts and two t-shirts in the exclusive Pink PP color and black
version tone on tone printed with four different messages: “WE ALL HAVE SECRET MESSAGES
HIDDEN WITHIN US”, “BEAUTY HAS KIND OF BECOME AN ACT OF REBELLION”, “MY BRAIN
FEELS LIKE FRIDGE MAGNET POETRY”, “I MISS MY PRE-INTERNET BRAIN”.
Once again, Maison Valentino strengthens its bond with the literary world and celebrates the
Pink PP collection as a sign, a code, an identity: a powerful, unrepeatable and engaging
fashion statement.
https://www.valentino.com/experience/douglas-coupland-x-valentino

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